Tuesday, May 19, 2009

What will you pay for?

Notes on things that I have picked up on this topic:

1. Dan Bricklin makes some valid points:
-- more than convenience, people will pay for things that enrich their lives - either through sharing personal feelings or just saying "hi" and that kind of stuff.
-- very few will really want to "do on mobile, just cuz they can." And "why not!" is not a valid business reason.

2. Convenience will be of value - for regular, mundane tasks. But given the nature of the beast, making money from the subscriber/consumer will be a very tricky affair. Not sure, freemium will work. My hunch is, not. The value line is simply too thin (or put another way - you can do it, but just make sure people privacy concerns are addressed, openly and ethically).

3. Everything else is too much of a nice to have - too many people wanting to do it first, chasing too few people wanting to "actually use it" (ie. too little money to be made) even through a mobile!

At the end of the day, one has to ask - does a product or service fit into my working day - as a value-add - or do I need to adjust to it?

Getting your word out there

Want to do a press release - without having to go through the trouble of hiring a PR firm (and then teaching them about how to do PR in the "web 2.0" world).

Apparently, its easier than ever - and one doesn't have to hire a PR firm.

There are a plethora of sites that we more than willing to carry your press release for free (in the hopes of attracting eyeballs, getting free content, advertising), etc.. (a standard play)

Some of these include:


There is always going to people who may view this as "cheap" but for small businesses and really young startups, it may be a good starting point.